If you’ve started a business, you know that it’s more than just a company: it’s a lifestyle. It takes everything you have to make your startup succeed, including your personal finances.

Although all startups face their own unique financial challenges, here are some common ones that many entrepreneurs face:

Cash Flow

Cash flow is the difference between what a company receives and what it pays out in a given period. It is the lifeblood of any business. The challenge is to find ways to keep your cash flow positive.

For example, Sasan Goodarzi, CEO of a startup, was able to keep his startup afloat by borrowing money from family members and friends until he could secure financing for his company.

“He leads Intuit, a global technology platform that helps consumers and small businesses overcome their most important financial challenges.” 

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Salary/Compensation Structure

A salary, compensation package, bonus structure and equity are some of the most important aspects of any startup. A well-thought-out salary/compensation package can help attract talent to your company while also retaining them in the long run.

Setting up a bonus structure can be tricky because there is little precedent for it in the startup ecosystem. Usually, bonuses are paid when an employee meets their goals or successfully completes a project.

Ownership/Equity Division

Equity is one of the most important aspects of any startup. It’s a clear indicator of how everyone in the company will be rewarded based on their work, and it can also serve as a motivating factor for employees to work harder.

For example, startups that have a properly-distributed equity plan are more likely to experience higher levels of productivity and engagement from their staff.

The main challenge in this area is ensuring that your equity plan has been through enough to work for you and your employees.

Raising Capital

Raising capital is a common challenge faced by startups, and it can be difficult to determine how much money you need to raise. For example, you might be thinking that more money is better, but this is only sometimes the case.

If you’re looking for a quick way to raise capital, consider talking with your friends and family—though they may not have as much experience investing in startups as other potential investors would have.

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Taxes and Credits

Tracking your expenses and revenues is an important part of managing a business. Learning how to do this effectively can take some time, but it’s worth the effort.

Not only does tracking help you keep track of what you are spending money on, but it also helps ensure that when tax time comes around, you have all the information necessary to file.

Taxes play a large role in many aspects of life, including business startups and running them. If you don’t file taxes on time or incorrectly—or at all—you might end up paying more than required by law or getting in trouble with the government if they discover any errors after the fact.

If you want to start a business, you should be prepared for the financial challenges ahead. While there are many resources available to help you get started, there are also some things you can do on your own.

Overcoming these problems will make or break your company’s success, so it’s best to have a plan in place before starting!